Learn About a Wide Range of Sales Training Topics
Give your entire sales teams access to the industry’s most highly rated training and coaching programs that cover a vast range of sales training topics geared to drive recurring revenue.
Processes for all revenue teams
Achieve sustainable growth, with consistent process design and training applied across the entire Revenue team
Live, interactive training led by experts
Give your reps the fundamental skills needed for their roles – whether AE, SDR, CSM, or Manager
Trusted by 600+ SaaS companies
We help recurring revenue teams achieve sustainable growth. Our scientific models and frameworks are used by high-growth Scale-Ups, startups, and Fortune 500 companies
In a modern recurring revenue business, it is impossible to scale without treating growth as a science. We apply proven frameworks and expose the math that underpins each step of the customer journey.
Arm your reps with the core skills for success, with a common language to unify as one GTM team
Account Management Training
Account management is a critical part of any business. In most organizations, the account manager role usually includes overseeing the sales process, nurturing client relationships, and growing opportunities. Since the role of the account manager is crucial to business success, effective and thorough account management training must be deeply considered within an organization.
With the help of the best account management courses, an account manager can improve their ability to retain customers’ businesses and grow those opportunities.
Winning by Design (WbD) was founded in 2012 and is a fully remote company. It is a global B2B revenue consulting and training company widely recognized and used for its incredible ability to help businesses generate sustainable revenue and growth. More than 600 leading companies worldwide have used Winning by Design’s services.
Winning by Design provides valuable account management training to account managers. Whether your organization is looking for account management for beginners or more advanced, key account management strategy options, we can help you.
The way that Winning by Design trains account managers is via account management courses. These management courses are typically focused on time management, sales strategies, communication, expansion, hard and soft skill sets, models, and more. Account managers are also provided playbooks during the courses, which can help them better understand key account management model knowledge.
Key account management is also abbreviated as KAM. It is a process that helps account managers maintain and further develop significant relationships with key accounts, which are the most critical accounts.
Depending on the exact account type and what your company has promised, Operations might work closely with the account rather than Sales. However, there are definitely key account management examples where the Sales team, along with the account manager, have to manage.
Winning by Design also provides several other courses to account managers who are interested. These courses include customer success, new business development, and different helpful skill sets to learn.
Account Management Training Topics
There are many different types of knowledge that account management needs to learn. These account management training topics typically include the 10 essential skills for account managers, which include time management, sales strategies, communication, expansion, hard and soft skill sets, models, and more. There are many skills and competencies that can help an account manager develop relationships with customers and maintain them with higher customer satisfaction.
Account manager skills that are essential can vary depending on what industry you operate in. Typically, listening and communication are listed as crucial skills for account managers, followed by trust-building, time management, and people skills. A lot of these skills are soft skills that can be difficult to learn, but with the help of proper, certified training, account management team members can reach your business’ account management goals.
Winning by Design offers account management skills training for these essential skills. Hard skills for account managers can be time-consuming and challenging to learn, which is why Winning by Design offers courses specifically designed to teach these complex skills. Classes also exist for key account manager skills and competencies, as well as technical skills for account manager workers.
The training provided by Winning by Design is science-backed. That means that the skills training courses have been proven to help with account management skills. Winning by Design is customer-centric, allowing clients to design and build their sales teams. In addition, Winning by Design can also help businesses scale for growth.
With plenty of support for different languages, including German, English, French, Hindi, Japanese, Dutch, Portuguese, Russian, Spanish, Chinese (Simplified), and Chinese (Traditional), Winning by Design offers versatile training programs.
Winning by Design is constantly adapting to the latest best practices in the industry. Its customer success training provides comprehensive material in a reasonable period. This means that you won’t have to spend months studying. The training course takes various steps to ensure that the material is adequately absorbed.
Training topics include Selling for Impact, Prospecting for Impact, Managing for Impact, Customer Success for Impact, and Revenue Architecture. The courses include videos, checkpoints, and precise information and are taught by certified instructors who are using the best-in-class SaaS GTM frameworks.
Each course for training account management has live classes that are around 8 to 10 hours of interactive, engaging training. It is meant to be gone through two hours a week and is supplemented by material and homework. All of this is done through the special Winning by Design learning management platform for your convenience.
The live instructions that are taught are available monthly across GTM functions. The instruction courses include topics such as prospecting, sales, customer success, managing, as well as coaching. Revenue architecture is also another topic that might help your account managers achieve the most success they can.
Account Management Certification
Account management certification is an important thing to receive for account managers. It can prove to employers that an account manager knows all the things that a typical manager needs to know.
In 2022, there are many key account management certification and strategic account management certification options that an account manager can try to earn. One of the more well-known advanced certificates is the CMA (Certified Management Accountant) professional certification. Another certification that is highly viewed by companies is the CSP (Certified Sales Professional) certification.
Winning by Design offers account management workshops and training course options to help account managers get the certifications and qualifications that they need to succeed. Winning by Design provides what could be the best certifications for account managers around the world. Winning by Design learners complete a certification exam and receive proper course certification after passing the exam, which means that they will be certified account managers.
Sales training is not a one-time event but an ongoing effort and process. That is because the skills that account managers need should usually be developed, coached, practiced, and refined over time. That is why it is often recommended that companies view sales training as an always-on effort, with re-training in mind so that old skills can be brushed up on and new best practices can be taught.
The Winning by Design instructor team has worked in sales, marketing, and customer success teams at high-growth companies. The training courses see tangible results because the recommendations are based on real experiences that the instructors have gone through as operators and practitioners.
Account managers can benefit significantly from inside sales representative training. Sales training systems exist to ensure that your business’ account managers have all the appropriate training and support to learn the skills necessary for effective account management.
Winning by Design offers account executive training courses tailored to account managers. The courses are trusted and used by many of the top SaaS companies today, including Adobe, UberEats, and Calendly.
Inside sales management training can help managers understand the best practices for account management and receive the best certifications for account managers.
Winning by Design helps you implement a common language across all of your revenue teams. This includes Sales, Marketing, and Customer Success. Companies that use Winning by Design’s courses have seen significant improvements in customer satisfaction, which can mean better long-term success and retention of customers.
The Winning by Design training process begins by uncovering where there are gaps in your account management or customer journey. Winning by Design helps you find and snatch meaningful opportunities that can lead to higher revenue, especially recurring revenue growth.
After diagnosing what your business needs, Winning by Design applies a universal methodology and process to your business’s customer journey. By using this universal process for the entire customer journey, your business account managers can work more efficiently, effectively, and consistently.
With the help of playbooks and well-defined processes for all of your account managers, your business can achieve activation. Activation helps ensure that your team is ready to make all the right actions that result in a seamless workflow. Winning by Design can help you based on your needs, which means whether you need Salesforce implementation help or tool stack implementation, WbD is here to offer support.
After activation, Winning by Design brings the training to your representatives through training courses. These courses can help your management and representatives to learn all the core skills that are needed for success. Since Winning by Design operates in and teaches a common language, your business will be able to be unified and work together across channels more efficiently.
Finally, Winning by Design also offers expert coaching. With this expert coaching, Winning by Design provides your business with ongoing development and support that gauges progress, the status of improvements, and whether your business goals have been reached.
Winning by Design operates on an entrepreneurial spirit and is not bound by obligations to shareholders or investors. The company has been driving innovation and success in sales for many years since 2012 and will continue to make a positive impact on businesses for years to come. Connect with Winning by Design today to make connections with your target key accounts.
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