Sales Transformation For High Velocity, B2B and SaaS Sales Teams

Trusted by over 150 SaaS Companies as a leader in SaaS sales methodology and training.

WHY YOU NEED THE SAAS SALES METHOD

You are building a SaaS sales team and want to optimize prospecting, selling, and account management or customer success.  You believe in the value of process to drive revenue growth.   

Start-Up

You achieved product market fit and must transition from founder sales to build your first professional sales team.  You are developing your SaaS sales strategy and are in developing your SaaS sales playbook.

Scale-Up

You have significant funding to fuel growth or enter a new market and must scale rapidly across a variety of axes.  To do this you must review your SaaS sales strategy and go-to-market.

Grown-Up

You are an established firm looking to launch, grow, or tune a new SaaS sales initiative.  To do so you must understand your new ideal customer profile and design a SaaS sales methodology around it that can scale. 

Tune-Up

You need an assessment and action plan to improve sales cycles, increase win rates or contract values.  This more tactical approach can cover topics like SaaS sales compensation, productivity, tools, and more.

“Sales as a Science”

HOW ARE SAAS SALES DIFFERENT?

The introduction of Software as a Service (SaaS) upended business models across almost all industries.  The SaaS sales model requires far more teamwork, process, technology, and speed than any selling environment that came before it.  At the same time, companies in the SaaS world grow faster than ever before, placing huge demands on the organization.

 

Successful B2B SaaS sales require companies to implement process and repeatability far sooner in their development than used to be the case.

 

That is why we developed The SaaS Sales Method, an end-to-end approach to selling in this new world.  The SaaS Sales Method relies on all customer-facing functions, from Sales Development Reps (SDRs), to Account Executives (AEs), to Customer Success Managers (CSMs) working in concert, supported by process and technology.

OUR SERVICES:  WHAT WE DO

SAAS SALES ASSESSMENT

We diagnose your existing SaaS sales processes, organizational design, and skills and prescribe a new blueprint for each. 

Based on the system in The SaaS Sales Method, our sales consultants will help you develop your sales playbook, sales processes, and determine the right sales technology for you to grow.

SAAS SALES TRAINING

We can train your entire team on The SaaS Sales Method, or do a train-the-trainer model if you want to run it yourself. We offer public or private training, remote and on-site. 

Our SaaS sales training is designed to get your teams teaching each other the sales techniques and best practices that will improve their performance.

SAAS SALES COACHING

We can provide q-cards, a sales playbook, and a sales coaching framework, to use for your own call reviews or outsource these to us. 

Your teams start to rely on sales process more than on gut instinct.  There is a science to sales, and our coaching is designed to make that science easy for sales professionals.

OUR PRODUCTS:  WHAT WE KNOW

In conjunction with our books and courses built around The SaaS Sales Method, we offer in-depth online SaaS sales training courses, live SaaS sales coaching, as well as custom SaaS sales consulting engagements to level up your approach to selling SaaS.

THE SAAS SALES METHOD BOOKS

Our Sales Blueprints series provides a comprehensive theoretical framework for selling SaaS as well as highly tactical how-to textbooks so that you can train your SDRs, AEs, CSMs, and Managers.  Hundreds of B2B sales teams have now implemented this method.

THE SAAS SALES METHOD COURSES

Our online and instructor-led courses far exceed anything available in the sales training industry with their depth and process.  By taking our courses you and your team will learn how to create a sales machine that relies on proven methods, not gut feel.

WHAT CLIENTS SAY

BOOK

Blueprints For A SaaS Sales Organization

ARTICLE

Featured In Harvard Business Review