Our Process

In a modern recurring revenue business, it is impossible to scale without treating growth as a science. We apply proven frameworks and expose the math that underpins each step of the customer journey.

Diagnose

Align your GTM executive team to one impact-focused customer journey, and prioritize the opportunities that can impact your business

Design

Apply a standard operating model that reps and FLMs need to execute as one unified org

Educate

Upskill reps and FLMs with the key skills that they need to succeed in their roles, with interactive private or public courses

Coach

Create behavior change that actually sticks, with active coaching on real customer scenarios and deals

Reinforce

Increase your team’s sales productivity over the long term with scalable, ready-made enablement programs and ongoing public courses

Our Process – Activate

All

Activation Services

Our approach

Teams get the greatest impact, and ultimately shortest ramp time, when all individual reps learn and then consistently apply the new processes. Activation ensures teams are informed and prepared to take the right actions as part of their workflow.

Whether it’s a process redesign, custom Salesforce implementation, or tool stack integration, everything we build is made to stick. Your team will understand how to apply any new processes and resources.

Our Activation Services

Revenue Architecture Manager Training

Examples

The details

Activation varies depending on the task at hand. Here are just a few ways that we can help you activate your investment:

Our frameworks and methodologies can be integrated into your call analytics software (such as Gong or Chorus), so that reps can easily apply the frameworks to every customer call
Custom playbook implementation guidance and workshops based on your playbooks to drive adoption
Our custom training courses and playbooks can be directly integrated into your LMS, to match your reps’ existing workflow.
Integration of email and call script cadences into your sales engagement platform of choice (such as Outreach or SalesLoft)
Integration of your Customer Success playbooks into your CS platforms (such as Gainsight or Totango), where CSMs and AMs can have the frameworks they need right within their existing workflow
Expanded support for more complex processes and multi-playbook activation, including assessment and recommendations for technology use