Identify areas of improvement in your GTM to achieve and exceed your revenue goals

Leverage our proprietary framework for evaluating a business, based on the experience of working with hundreds of fast-growing companies. This approach can be applied to one function (e.g., ABM or Sales) or to the full customer journey.

Impact you’re looking for:
  •  Thorough audit of each aspect of your customer buying journey
  • Collaborative discovery ensures a complete picture is presented
  • Actionable takeaways for how to correct the identified issues and gaps

Our Go to Market Diagnostic Services Include

  • Extensive business review with data analysis, communications review, interactive working sessions, and interviews with key stakeholders
  • Custom scorecard using WbD's proprietary 90-point Sales as Science™ framework
  • Comprehensive report of areas of opportunity, and actionable next steps for improvements

Key Steps for a Go to Market Diagnostic Strategy


Gather data

Review existing data and conduct collaborative workshops/interviews with your team to identify opportunities, potential threats, and gaps


Evaluate your business

Using the proprietary 90-point Sales as a Science™ framework


Review with key stakeholders

Conduct an initial pre-read of our findings with the champion and stakeholder team for initial feedback


Present and identify next steps

Review findings with the organization and prioritize necessary improvements