10+ years in Customer Success leadership in B2B enterprise Saas, with a passion for people, building productive relationships, managing multiple engagements across teams and delivering high quality results on time, on budget. Formal or informal responsibility for all stages in customer lifecycle including qualification, onboarding, agile implementation, configuration, support, account management and customer experience.
A servant-leader for 9 years managing people, I’ve hired and scaled teams of 20 direct reports including managing managers.
Certified to teach
Customer Success for Impact
The vast majority of a customer's lifetime value is earned after the initial sale, when the CSM takes over the relationship; successfully managing these customer relationships is so much more than simply processing their renewal each year.
Account Management For Growth
Expand customer accounts by building effective account expansion skills, including how to uncover opportunities, conduct strategic planning, and build and deepen relationships.
Managing For Impact
Go beyond minding the metrics as a revenue manager; build the skills necessary to become a true coach for your team.
What our learners say
Great way to level up your skills! Alia is an amazing instructor who has an immense amount of industry knowledge and customer success experience. She made the course fun and impactful.
Marta Mueller
Customer Success Manager | WellSaid Labs
DENVER, COAlia's caring attitude, positive vibes and genuine interest kept me motivated to participate, encouraging a high level of commitment throughout the course. Provided me with a deep understanding on how to succeed.
Kyriakos Kanaridis
Customer Service Specialist | Davaris Textiles GREECEEngaging, valuable, and concise training! Alia was absolutely fantastic and answered a lot of questions I had in a succinct, and approachable manner. The course was absolutely excellent!
Eliza Shaw
CSM | Diligent BRISBANE, AUSTRALIAAlia did an absolutely incredible job setting us up for success. If you need help training your customer success group to sharpen their meeting skills, Alia and WbD are the way to go!
Kyle Turner
Go-To-Market Product Enablementt | Veracode WESTFORD, MAAmazing training! Alia is incredible. She's thorough, kind, and engaging. We all loved her. This course will increase your confidence. Do it!
Kira Castle
CSM | Apptentive SEATTLE, WAAlia did an absolutely incredible job setting us up for success. If you need help training your customer success group to sharpen their meeting skills, Alia and WbD are the way to go!
Sean Walsh
Go-To-Market Product Enablementt | Veracode WESTFORD, MASSACHUSETTSFantastic customer success training! The blend of recorded, pre-work, real-time and post-work material was a really thorough approach to ensure what we were learning was absorbed. The trainers, particularly Alia, were some of the best, most engaging trainers I've had the pleasure of working with.
Stephen Gordon
Customer Success | SmartRecruiters SCOTLAND, UK