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Recent Press

PRESS RELEASE | APRIL 1, 2020

SalesHood Offers Customers Complimentary Winning by Design’s Remote Selling Content and Collaborative Huddles

Newly remote teams can leverage on-demand curriculum to become remote sales and customer success experts in a hurry. SalesHood, the leading, all-in-one Sales Enablement Platform, is partnering with Winning By Design to jointly provide free content and solutions to help sales and customer success teams, who are working from home, to quickly become experts in remote selling. Winning By Design’s on-demand Remote Selling curriculum is now available to SalesHood customers for free during the COVID-19 pandemic. Read more…

PRESS RELEASE | NOVEMBER 21, 2019

Winning by Design Expands Its Revenue Operations Capabilities With Services to Select, Design, and Implement Key Sales Technologies

Winning by Design, a leading consultancy in business-to-business (B2B) revenue optimization, is announcing new services to help companies grow revenues in a data-driven and scientific way. These services leverage advanced technologies to help implement new revenue strategies. Read more…

PRESS RELEASE | APRIL 10, 2019

Winning by Design Acquires Digby SF, Adding Account Based Expertise to Their Offerings

Winning by Design, the premier Software as a Service (SaaS) sales strategy consulting and coaching firm, today announced that it has agreed to acquire Digby SF, a San Francisco-based company that specializes in Account-Based strategy and design. The acquisition follows the acquisition of Customer Growth Advisors on March 27, 2019 and signals the need for holistic go-to-market alignment across all revenue focused functions.Read more…

PRESS RELEASE | March 27, 2019

Winning by Design Has Acquired Customer Growth Advisors and Launched New Customer Account Management Workshops

Winning by Design has expanded its capabilities to optimize the entire revenue engine from Demand Generation, to Sales, and to Customer Success with the acquisition of Customer Growth Advisors. Customer Growth Advisors specialized in building and optimizing customer success enablement programs, customer advocacy programs, customer success organizational designs, and in creating cross-functional team alignment. Its customers include Cisco, Indio Technologies and Percolate. Read more…

PRESS RELEASE | March 12, 2019

Silicon Valley Software as a Service Sales Strategy Consulting and Coaching Firm Winning by Design to Expand Its European Operations With a Local Managing Director and Two New Offices

2018 was the first year in which more than 1 billion euros were invested in technology companies across Europe, up from 300 million euros in 2014. To help fuel this growth, Silicon Valley based sales strategy consulting and coaching firm Winning by Design today announced it opened new offices in Helsinki, Finland and Madrid, Spain. Read more…

PRESS RELEASE | DECEMBER 12, 2018

Seattle Added Twice the Number of Tech Jobs Than San Francisco but a Growing Shortage of Sales Talent May Limit Future Growth

Winning by Design, the premier Software as a Service (SaaS) sales strategy consulting and coaching firm, has agreed to acquire Science to Sales to better serve Seattle based software companies. Read more…

PRESS RELEASE | DECEMBER 12, 2018

Winning by Design Acquires Godfrey Group to Ride Software as a Service Wave in Europe

Winning by Design, the premier Software as a Service (SaaS) sales strategy consulting and coaching firm today announced it has agreed to acquire The Godfrey Group. Winning by Design is headquartered in Silicon Valley, California, has eight offices around the globe, and about three hundred customers including Adobe, Zenefits, NewVoiceMedia, and Tradeshift. The Godfrey Group specialized in b2b SaaS and helped businesses like Seenit transition from founder-led sales to process-driven scale up. More importantly, the move signals the UK software market is heating up. Read more…

PRESS RELEASE | DECEMBER 12, 2018

Winning by Design Acquires Science to Sales to Support Vancouver’s Tech Hub

With B.C. currently at greater than 100,000 jobs in tech and increasing at more than 7% per year, Silicon Valley experts warn that growth may be self-limiting unless companies invest as much in go-to-market expertise as in engineering. Winning by Design, the premier Software as a Service (SaaS) sales strategy
consulting and coaching firm, today announced that it has agreed to acquire Science to Sales, based in Vancouver, BC. Read more…

PRESS RELEASE | OCTOBER 11, 2018

Espresso Capital launches new partnership to help SaaS companies accelerate revenues/strong>

Espresso Capital, Canada’s most active venture debt funder, announced that it is partnering with Winning by Design, industry experts in SaaS sales and customer success, to support Espresso’s portfolio companies in their growth journey. Read more…

PRESS RELEASE | OCTOBER 2, 2018

MarketStar Applies Sales Science Learning to its Sales as a Service® Solution

MarketStar Applies Sales Science Learning to its Sales as a Service® Solution. Justin Nalder, Senior Vice President of Corporate Operations at MarketStar hires nearly 500 new sales professionals and managers every year. They all need training, but traditional sales training programs don’t stick very well. Read more…

PRESS RELEASE | JUNE 7, 2018

Zenefits Adopts Sales as a Science to Create Internal Sales Academy

Zenefits is using Winning By Design’s Sales Academy in a Box program to jump start an in-house sales school that accelerates onboarding, increases sales productivity, and creates a coaching culture. Jeff Hazard, VP Sales at Zenefits, and Morgan Hunt, Director Sales Enablement and head of the Zenefits Sales Academy wanted to create a coaching culture and boost Zenefits’ SaaS sales results. They turned a room of foosball tables into a classroom and launched an in-house Sales Academy. Today the room is buzzing with daily roleplay. Zenefits’ prospective employees and customers are taking note and the Zenefits Sales Academy is rapidly becoming a unique selling point for the company. Read more…

PRESS RELEASE | APRIL 4, 2018

Winning By Design Acquires Executive Answers and Launches Austin, TX Office

The SaaS Sales Method creators launch sixth global office through the acquisition of Executive Answers. Winning By Design has entered into a definitive agreement to acquire Austin, Texas-based Executive Answers to support continued growth. As part of this acquisition Executive Answers founder and CEO Ryan Cahill will be joining Winning By Design as a Partner and lead the Austin, Texas office. Read more…

PRESS RELEASE | DECEMBER 18, 2017

Winning By Design makes its premium sales content available on MindTickle platform

MindTickle customers can now benefit from Winning By Design sales blueprints and training modules directly through the MindTickle platform. In B2B sales, the performance of the top and bottom 20 percent of reps can vary up to 300 percent. To help elevate performance of reps across the board, MindTickle is partnering with Winning By Design, who offers premium sales training content to serve B2B organizations of all sizes. Read more…