Certified Partners,
Built to Scale Your
GTM Motion
Browse a curated network of technology partners certified by Winning by Design to embed proven GTM frameworks directly into your operating model.
Why Work With a WbD
Certified Partner?
WbD Certified Partners are trained, tested, and aligned to apply Winning by Design’s frameworks inside real GTM environments. With them you get faster execution, lower risk, and consistent outcomes.
Get Consistent, Proven Execution
WbD Certified Partners operate from the same frameworks, language, and operating standards used across Winning by Design. That means fewer handoffs, less interpretation, and execution that stays aligned from strategy through delivery.
Launch Faster. Win Sooner.
Certified Partners don’t start from scratch. They apply proven GTM frameworks that are already battle-tested across SaaS and recurring revenue models—helping you move from decision to deployment with confidence and speed.
Skip the Trial and Error
Instead of experimenting your way forward, you work with partners who know what works, where it breaks, and how to adapt without losing momentum. The result is fewer false starts, lower risk, and clearer progress from day one.
Winning by Design Certified Partners
WbD Certified Software Partner
Attention
Attention is redefining how revenue teams operate by orchestrating every sales touchpoint across CRM, calls, emails, and meetings. With AI agents that automate follow-ups, pipeline updates, and coaching insights, Attention frees your team to focus on strategy and customers. The outcome is predictable growth, tighter alignment, and more deals won with greater consistency.
WbD Certified Software Partner
BenchSights
Benchmark your own Bowtie metrics to see how your performance stacks up. Get an instant read on the performance of your GTM, using your own Bowtie metrics. Using the Revenue Architecture Bowtie Data Model, find out where your biggest gaps are, and what you can do to fill them.
WbD Certified Software Partner
Fathom
Fathom is the #1-rated AI notetaker that automatically records, transcribes, and summarizes meetings, empowering teams to focus on the conversation instead of taking notes. Used by hundreds of thousands of companies worldwide, Fathom seamlessly integrates into your workflow, leveraging AI to surface key details and syncing meeting summaries and action items directly into your CRM and productivity tools.
WbD Certified Software Partner
Grain
Double your revenue without doubling your budget. Grain automates note-taking, record-keeping, and insight-capture so you can spend your time where it matters most — coaching your team and closing deals. Grain is the easy-to-use conversation intelligence platform for growing revenue teams. Native integrations with Hubspot, Salesforce, Zapier, Slack, and more means it’s effortless to share insights and enrich your communications with video.
WbD Certified Software Partner
Momentum
Momentum and Winning by Design (WbD) combine forces to revolutionize how SaaS companies design, implement, and optimize their go-to-market (GTM) strategies. With WbD’s scientific approach to recurring revenue and Momentum’s Enterprise Listening platform becoming the data pipeline feeding your revenue engine, your GTM teams will achieve unprecedented alignment, efficiency, and growth.
WbD Certified Software Partner
People.ai
Since 2016, People.ai has been transforming how go-to-market teams improve sales effectiveness and win rates via industry-leading comprehensive data foundation and generative AI capabilities. Together, People.ai and Winning by Design help customers transform revenue operations by combining AI-driven insights with proven sales frameworks—driving consistency in the sales process and delivering value through better deal qualification, pipeline focus, and reduced time on low-value deals.
WbD Certified Software Partner
SaaSTrack
SaaSTrack streamlines Revenue Architecture implementation in Salesforce. The native app integrates seamlessly with any Salesforce setup, delivering an Account-Based Data Model, the SPICED methodology, and Recurring Revenue best practices to help GTM teams drive efficiency and results. With just a few clicks, teams can set up foundational tracking to unlock actionable insights and accelerate growth.
WbD Certified Software Partner
SalesHood
SalesHood’s Winning by Design solution brings your GTM playbooks and sales training to life through AI-powered enablement. It activates Winning by Design content, ramps conversational readiness, and operationalizes success at scale—complete with SPICED-aligned digital playbooks, real-time AI role‑plays, and just‑in‑time coaching. Joint customers report doubling average deal size, increasing win rates, and shortening sales cycles.
WbD Certified Software Partner
Una
The first WbD-certified Bowtie analytics platform. Visualize your revenue performance, optimize, and grow. Leading companies use Una’s approach because orchestrating revenue is more than analytics – it involves encouraging teamwork and turning decisions into profitable actions. Una uncovers meaningful trends and insights across the entire customer buying journey, using the Bowtie Model as a foundation. Una then facilitates collaboration across the revenue teams to align on financially optimal decisions, and then helps ensure those decisions are executed.
Veriff Scales Sales Enablement with AI-Powered Coaching
When prospecting and sales execution hit a performance ceiling, Veriff turned to Winning by Design and Momentum to transform how its teams coach, improve, and scale sales performance. By embedding real-time feedback and structured enablement into everyday reps’ workflows, Veriff accelerated skill development and tightened execution across the board.
Let’sGrow Transforms GTM with Unified Revenue Visibility and Growth Planning
Let’s Grow faced a familiar revenue operations challenge — fragmented data, limited visibility, and misaligned GTM teams blocking predictable growth. By partnering with Winning by Design and Una, they unified insights across sales and customer success, standardized processes, and sharpened decision making, creating a single source of truth that accelerated revenue outcomes.
Want to Become a WbD Certified Partner?
Join a vetted ecosystem of technology partners trusted to embed Winning by Design’s GTM frameworks into real-world execution. Learn what it takes to get certified and deliver consistent, durable growth outcomes for your customers.