DESIGN SOLUTIONS

Enablement Accelerator

TURN FRAGMENTED TRAINING INTO ONGOING ADOPTION

Training happens in bursts, then fades. Tacked on following a prior engagement, Enablement Accelerator builds a role-based roadmap, certification plan, and coaching cadence around your GTM system, so skills compound instead of resetting. You leave with a structured enablement program your team owns and runs on its own.

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Trusted by 1,000+ Companies Just Like Yours

When training isn’t a system, growth depends on memory

Enablement rarely fails all at once. It fails in stages. A session gets delivered, behavior doesn’t change, and nobody can say why.

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Training happens, behavior doesn’t change

Reps and CS complete a workshop, then drift back to old habits within weeks. Nothing reinforces what was taught, so ramp time stays long and consistency erodes across the team.

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There’s no system to train against

Enablement gets told to fix onboarding or close a skills gap, with no defined standard to build from. Teams end up reverse-engineering a program instead of running one.

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Nobody can prove it’s working

Certifications and workshops happen, but leaders can’t tie any of it to adoption, ramp time, or performance. Enablement becomes a cost line instead of a lever leadership trusts.

Make enablement compound, not reset

Enablement Accelerator turns fragmented training into a designed system. We build role-based learning paths for Sales, Marketing, and Customer Success, then apply WbD blueprints and scorecards so coaching and certification run against one shared standard instead of manager judgment.

When enablement compounds, ramp time shortens and consistency holds across reps, regions, and teams. Training stops being a recurring event and becomes a system that strengthens itself after the engagement ends.

schematics of enablement roadmap mapped to the Bowtie, in architectural, blueprint style design

What You Get with
Enablement Accelerator

What’s included:

→ A prioritized 3-6 month Enablement Roadmap
Built with your Enablement and Functional Leaders, sequencing role-based skills, certifications, and adoption metrics against your business priorities.

→ Role-specific learning paths
Tailored training tracks for Sales, Marketing, and Customer Success, so each function is coached against the standard that matters to their role.

→ Certification and reinforcement plans
Defined checkpoints that confirm skills stuck, not just that a session happened, sustaining behavior change past the first 90 days.

→ WbD blueprints and scorecards
Applied directly to your enablement sprints, so coaching and inspection run against a common standard instead of individual judgment.

→ A transition and ownership plan
A structured handoff that transfers the roadmap, learning paths, and certification plans to your internal team, so the system runs without us in the room.

→ Transition review and next-phase documentation
A final review of what’s working, what still needs reinforcement, and where the roadmap goes next.

Enablement Accelerator

A 3-month program that turns fragmented training into a structured enablement system. Sold as an extension to an existing Winning by Design engagement, your team leaves with a role-based roadmap, certifications, and a reinforcement cadence built to sustain adoption after the engagement ends.

For pricing, please speak with our team.
Amy McClain, Senior Director, Sales Enablement, the knot worldwide
Amy McClain
Senior Director, Sales Enablement

I leaned on Winning by Design’s pedagogical expertise and designed an onboarding program that incorporates our sales methodology consistently across the globe.

SOLUTION SHOWCASE

See What Enablement Accelerator Delivers

INSIDE THE PROGRAM

A look at how the roadmap comes together. Role-based learning paths, certification checkpoints, and adoption metrics laid out on a single timeline, so Sales, Marketing, and CS leaders can see exactly what’s being trained, when, and how it’s measured.

sample deliverable slides for enablement accelerator offering

The Science of Revenue, Proven in Practice

Our frameworks drive repeatable results across sales, success, and revenue operations—validated through customer performance data and real-world outcomes.

50%

Decrease in length of sales cycle

298%

Increase in wins

3X

Increase in ARR year over year

8X

Increase in outbound pipeline share

Your Path to a Self-Sustaining Enablement System

Phase 1: Design (Month 1)

  • Align with Enablement and Functional Leaders on role-based skills, certifications, and adoption metrics
  • Prioritize the 3-6 month roadmap against your business priorities
  • Confirm the standard each function will be trained and coached against
  • Set the baseline metrics the roadmap is built to move

Outcome: A prioritized enablement roadmap the team aligns behind before training begins.

 

Phase 2: Deployment (Month 2)

  • Run enablement sprints across Sales, Marketing, and Customer Success
  • Roll out role-specific learning paths built to each function’s standard
  • Apply WbD blueprints and scorecards to coaching and inspection
  • Stand up certification and reinforcement plans that outlast the first session

Outcome: Teams trained against a shared standard, with reinforcement built in from day one.

 

Phase 3: Transition (Month 3)

  • Transfer ownership of the roadmap, learning paths, and certification plans
  • Enable internal teams to run coaching and inspection independently
  • Conduct a transition review of what’s working and where reinforcement is still needed
  • Document the next phase so the system keeps running after the engagement ends

Outcome: A self-sustaining enablement system your team owns and runs.

 

Work with the Experts Who’ve
Built and Scaled Enablement Systems

Selena Rice

Selena Rice

Key Areas of Expertise: Customer Success coaching, Sales coaching, Manager coaching

patrick mcgrann headshot, winning by design branding

Patrick McGrann

Key Areas of Expertise: Sales enablement, GTM strategy

Built for the Leaders Enabling Team Sucess

Enablement
Rev Ops / GTM Ops
CROs
CMOs
CEOs
CFOs

For Enablement

You’re asked to make training stick, but you’re handed sessions instead of a system to build on.

  • Get a role-based roadmap tied to adoption metrics, not a stack of standalone workshops
  • Standardize coaching and certification so reinforcement happens on a cadence, not by memory
  • Cut ramp time with learning paths built to the standard your team actually works to
  • Hand off a system your team owns and runs after the engagement ends
  • Walk into leadership conversations with a defined enablement program, not a training calendar
enablement icon

For Rev Ops / GTM Ops

You’re expected to keep enablement consistent across functions, usually without the authority or system to make it stick.

  • Apply WbD blueprints and scorecards so coaching and inspection run against one standard
  • Align Sales, Marketing, and CS to the same role-based learning paths
  • Replace ad hoc training requests with a sequenced roadmap tied to business priorities
  • Reduce the fire drills caused by inconsistent onboarding and ramp
  • Own a system that runs independent of any one person’s memory
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For CROs

You own the number, but ramp time and inconsistent execution are quietly working against it.

  • Shorten time to productivity for new reps with a defined learning path
  • Standardize how managers coach and inspect, not just how reps are trained
  • Tie enablement investment to adoption and ramp metrics, not activity counts
  • Reduce variance across reps, regions, and teams
  • Back an enablement system built to strengthen over time, not decay after onboarding
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For CMOs

You’re accountable for how marketing shows up across the customer journey, but enablement usually stops at sales.

  • Bring marketing into the same role-based standard as sales and CS
  • Align messaging and positioning training to how the system is actually designed
  • Reduce inconsistency in how your team represents the brand in market
  • Connect marketing’s enablement to the same adoption metrics as the rest of GTM
  • Support a program built to reinforce, not just launch and forget
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For CEOs

You’re accountable for consistent execution across the business, but training has likely been built function by function, not as one system.

  • Get a single enablement roadmap that spans Sales, Marketing, and CS
  • Replace fragmented, ad hoc training with a program tied to business priorities
  • See enablement as a lever for consistency, not a recurring cost center
  • Reduce the execution risk that comes from ramp time and inconsistent skills
  • Move forward knowing the system will keep running after the engagement ends
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For CFOs

You’re accountable for how training spend translates into performance, but it’s hard to see the return on a workshop.

  • See enablement tied to adoption and ramp metrics, not just session counts
  • Reduce the cost of turnover and slow ramp tied to inconsistent onboarding
  • Evaluate enablement spend against a defined roadmap, not an open-ended request
  • Support a program with a defined start, end, and transition point
  • Back a system built to hold up under scrutiny, not just a training invoice
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Trusted by Leading Revenue Teams

How do you get a 2.5k+ field organization of sellers to speak the same language? You partner with one of the best in the business, Winning by Design, to deploy a singular sales methodology to better equip our teams — SPICED. Over the last 3 months, a small group of Sales Enablement leaders had the opportunity to learn the SaaS-focused sales methodology and how to deploy globally. I am confident that through this methodology, we will be able to level up as a sales organization and better drive #IMPACT with our clients.
Kim Ventura-Perkins, Senior Manager, Sales Enablement, docusign
Kim Ventura-PerkinsSenior Manager, Sales Enablement

Frequently Asked Questions

What is Enablement Accelerator?

Enablement Accelerator is a 3-month follow-on program that turns fragmented training into a structured enablement system. It builds a role-based roadmap, certification plan, and coaching cadence across Sales, Marketing, and Customer Success.

Can Enablement Accelerator be purchased on its own?

No. Enablement Accelerator is sold only as an extension to an existing Winning by Design engagement or an expansion of prior work. The roadmap is built against a system that already exists, whether that’s a designed operating model, a GTM process, or a prior training engagement. Without that foundation, there’s nothing to enable teams against, and the roadmap would have no standard to build from.

What is included in an Enablement Accelerator engagement?

Enablement Accelerator includes a prioritized enablement roadmap, role-specific learning paths, certification and reinforcement plans, and a structured transition that hands ownership to your internal team.

How long does an Enablement Accelerator engagement last?

Enablement Accelerator runs for 3 months, structured as Design in month one, Deployment in month two, and Transition in month three.

How is this different from a Playbook or Training engagement?

Playbooks and Training build specific skills or execution standards for a single function. Enablement Accelerator builds the roadmap, certification system, and reinforcement cadence that ties those standards together across Sales, Marketing, and CS.

Which roles need to be involved?

Enablement and Functional Leaders across Sales, Marketing, and Customer Success are involved throughout, with executive sponsorship from a CRO, CMO, or CEO depending on scope.

How is enablement adoption measured?

Adoption is measured against the metrics defined in the roadmap during month one, tracked through certification checkpoints and reinforcement plans applied during deployment.

What happens after the engagement ends?

Your internal team takes ownership of the roadmap, learning paths, and certification plans, supported by a transition review and documentation for the next phase.

How much does an Enablement Accelerator engagement cost?

Engagements do vary in price depending on scope, company size, and level of customization. Please contact us for a quote tailored to your business and specific needs.

How do we know if this the right next step for us?

If training keeps happening but behavior doesn’t change, or your team can’t tie enablement to ramp time and performance, Enablement Accelerator is designed to close that gap.

Talk with a GTM expert about your growth

We’ll help you understand what’s blocking predictable revenue and recommend the best path forward for your team.

1 (415) 484-8992
  • Get clarity on the root causes slowing your growth

  • Understand which GTM improvements will deliver the biggest impact

  • Explore pricing, timelines, and the right engagement for your goals

Winning by Design is rated 4.8 out of 5 stars by G2 reviewers
4.8 / 5 stars by 750+ customers
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