IN-PERSON EVENT

Impact Summit Series: Burlingame

Event date
August 18, 2026

Tuesday

2:00 pm - 5:00 pm Pacific Time

Event location
Stella Burlingame

1448 Burlingame Avenue, Burlingame, CA 94010

REQUEST AN INVITE

Please complete the required fields.

This field is for validation purposes and should be left unchanged.
Agreement to be Contacted
By submitting this form, you agree to receive communications about this event and periodic marketing communications from Winning by Design.
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form

AI can make your team better. It can’t make the sale for you.

Every GTM leader is asking the same question this year: how do you actually get value from AI without losing what makes your reps good at their jobs? The Impact Summer Series is where Bay Area revenue leaders get real answers, not vendor pitches.

AI is not replacing your sales team. Used well, it gives reps sharper prep, faster research, and more time for the conversations that actually close deals. It also gives managers a level of visibility into rep performance that used to be impossible, so coaching happens on real behavior, not gut feel. But none of that works without the underlying skill and judgment of the people carrying the number. AI amplifies good selling. It doesn’t replace it.

Join a hand-picked group of GTM leaders for a working session on where AI genuinely moves the needle, and where your team still has to do the work. Followed by food, drink, and the kind of conversation that doesn’t happen on Zoom.

You’ll walk away with:

  • A clear-eyed view of where AI genuinely improves rep performance, and where it can’t substitute for skill and judgment
  • Practical models for building AI into your GTM motion without hollowing out the fundamentals your team still needs to win
  • A look at how leading revenue leaders are using AI-driven visibility to coach reps faster and more precisely
  • A network of Bay Area GTM leaders wrestling with the same AI-adoption decisions you are

Who Should Attend?

Ideal for revenue and GTM leaders who are being asked to roll out AI across their teams, without a clear plan for what changes and what doesn’t:

  • CEOs & Founders driving AI adoption across GTM while protecting the skills and judgment that still win deals

  • CROs & Revenue Leaders using AI-driven visibility to coach reps and improve performance at scale

  • CMOs & Marketing Leaders aligning messaging and enablement as AI reshapes how reps prospect and engage buyers

  • RevOps & GTM Operations Leaders responsible for standing up the tools, data, and coaching workflows AI adoption requires

Sponsored by:

gtm leader society logo, white

 

Hosted by:

jacco van der kooij, founder/CEO, winning by design
Jacco van der KooijChief Executive Officer | Winning by DesignLinkedIn
AJ Gandhi headshot
Aj GandhiFounder | GTM Leader Society LinkedIn
Impact Summer Series: Burlingame Image
Kyle NortonCRO | Owner.comLinkedIn
shari johnston impact summit virtual speaker card
Shari JohnstonCOO | Winning by DesignLinkedIn
0 0

Days

0 0

Hours

0 0

Mins

0 0

Secs

Feel the Winning by Design Event Experience

Learn, network, and grow alongside your GTM peers