It’s more than just pricing

Any pricing model change actually involves a lot more than just pricing.

In most cases, you have to re-evaluate your entire operating model in order to be successful. You may need to change your customer journey and sales process, your organizational design, your compensation model, and will likely need to retrain your different GTM teams before you can successfully roll out the new model.

Join to learn what you need to plan for when making this type of shift, hosted by senior advisors who have helped many companies do just that.

Things you’ll learn:

  • When and why you might want to consider a usage based pricing model (All)
  • How to decide what pricing model is right for you (Paddle)
  • How to align all elements of your operating model with your pricing (WbD)
  • How to implement and measure usage based pricing (LogiSense)


Dominique Levin
Dominique Levin
Winning by Design
Adam Howatson
Peter Zotto
Managing Director

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