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Advisors
John Grispon
Favorite quote:
"Many of life's failures are people who did not realize how close they were to success when they gave up."-Thomas Edison
Ask me about:
GTM strategy. Enterprise sales strategy. Frontline manager coaching. Deal diagnosis & inspection. All things sales, from prospecting to new logo sales to expansion. Outside interests include fly fishing and football.
![badge-img](https://winningbydesign.com/wp-content/uploads/2024/01/badge-2023.png)
My areas of expertise
Revenue Architecture - Operating ModelGTM - Account PlanningGTM - Enterprise Sales DesignManager Coaching - Developing a Coaching CadenceManager Coaching - REKS FrameworkProspecting - Provocative Messaging
Some of my clients
![](https://winningbydesign.com/wp-content/uploads/2023/08/HashiCorp_Logo.png)
![](https://winningbydesign.com/wp-content/uploads/2024/01/docusign-logo.webp)
![](https://winningbydesign.com/wp-content/uploads/2024/02/amazon-business-logo.png)
![](https://winningbydesign.com/wp-content/uploads/2022/05/logo_GitLab.png)
My Key Points
- Effect change for a GTM team occurs on the front line. Managers must be ruthless with a cadence of 1-to-1 coaching and regular deal inspection.