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Figure 1. Sample G Suite-based tool stack for companies in the Start Up phase
Technology tool stacks at different growth phases
Companies at every phase of growth will require a cohesive, integrated technology tool stack to assist and streamline sales organizations and other teams. While there are many tools available in ...
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11 MINUTE READ
Frameworks That Govern B2B Marketing and Sales and Why SaaS Needs its Own Framework
Frameworks That Govern B2B Marketing and Sales and Why SaaS Needs its Own Framework
There are a number of B2B sales methodologies that govern B2B sales focusing on acquiring revenue. Mapping each of these methodologies against the bow tie model provides insights into how ...
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12 MINUTE READ
Training is the Key to Sales Growth
Training is the Key to Sales Growth
Training is the Key to Sales Growth The Point: In an age where product differentiation is narrow and nuanced, the capabilities and performance of your sales team makes up the ...
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6 MINUTE READ
How to leverage Live Chat & Chatbots for Lead Generation
How to leverage Live Chat & Chatbots for Lead Generation
PART 1. WHY CHAT? WHY NOW? Outbound Prospecting Is Suffering The world of outbound prospecting is not doing too well. Companies are consistently reporting that results from outbound are getting ...
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10 MINUTE READ
How to do SaaS Sales Training The Scientific Way (hint: it’s NOT a sales kick off)
How to do SaaS Sales Training The Scientific Way (hint: it’s NOT a sales kick off)
Zenefits Rolls Out an In-House Sales Academy Jeff Hazard, VP Sales at Zenefits, and Morgan Hunt, Director Sales Enablement and head of the Zenefits Sales Academy, are thinking differently about ...
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11 MINUTE READ
How to Tell a Story - 3 Steps to Maximize Impact
How to Tell a Story – 3 Steps to Maximize Impact
One of the most powerful sales skills you can master is storytelling.   When you share how you helped someone with similar challenges, you are more persuasive than just telling ...
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5 MINUTE READ