SaaS Sales Method Training for Account Executives

A Winning by Design Open Course

This course is great for

  • AEs who are new in role

  • AEs looking to hone their core skills

  • SDRs preparing for an AE role

See Course Schedule

What you’ll get out of this course

This course teaches AEs the key skills they need to bring more impact to their customers. The modules will show AEs how to have more effective conversations, use best practices in discovery and demo, and how to orchestrate late-stage conversations to close.

This course is often used as part of the onboarding program for sales reps who are new to your team, but it’s also great for reps who want to hone their technique.

WbD Certificate Mastership in Sales

Curriculum

Week 1: The SaaS Sales Method

  • The SaaS Sales Methodology
  • The science of effective communication

Week 2: Diagnose

  • Blueprint for a perfect discovery call
  • Diagnose with question-based selling

Week 3: Prescribe

  • Driving impact and urgency with critical events
  • Prescribe through storytelling

Week 4: Commit

  • How to prescribe with a demo
  • Trade vs. negotiate

Here’s an example of what you’ll learn

How to nail a demo

Making it about the customer

How to have efficient meetings

Course details

Each course includes

        • Four weeks of lessons, with one 2-hour live session each week
        • Delivered via Zoom video conference
        • Exclusive access to blueprints, videos, and exercises
        • Industry-recognized certification

Price per seat

$1,500 USD

Maximum seats per company

4

A schedule of courses delivered in Spanish can be found here.

Schedule

Time Optimized For
Start Date
Details
Purchase
Trainer
US
November 2

Mon, Nov 2 10am-12pm Pacific Time

Mon, Nov 9 10am-12pm Pacific Time

Mon, Nov 16 10am-12pm Pacific Time

Mon, Nov 23 10am-12pm Pacific Time

Buy

Chris DeNoia

Europe
November 4

Wed, Nov 4 10am-12pm Central European Time

Wed, Nov 11 10am-12pm Central European Time

Wed, Nov 18 10am-12pm Central European Time

Wed, Nov 25 10am-12pm Central European Time

Buy

Boris Bedzent

Europe
December 1

Tues, December 1 2:30-4:30pm Central European Time

Tues, December 8 2:30-4:30pm Central European Time

Tues, December 15 2:30-4:30pm Central European Time

Mon, December  21 2:30-4:30pm Central European Time

Buy

Boris Bedzent

US
December 7

Mon, Dec 7 10am-12pm Pacific Time

Thur, Dec 10 10am-12pm Pacific Time

Mon, Dec 14 10am-12pm Pacific Time

Thur, Dec 17 10am-12pm Pacific Time

Buy

Lindsey Bye